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Category Archives: Agriculture
How-to Craft an Engaging Facebook Post for the UC Master Gardener Program
Part of my role as UC ANR’s Social Media Coordinator is training our communicators on social media best practices. This is an episode of the UC Master Gardener Program’s Brown Bag Training Webinar Series, where I was asked to teach … Continue reading
Posted in Agriculture, Media Skills, Social Media, Video
Tagged Ag social media, Agriculture Facebook, content creation, digital content, Engaging Facebook Posts, facebook, Facebook contests, facebook post copy, facebook posting, facebook strategy, garden, gardening, Master Gardeners, Media, nature, social media, Social Media Best Practices, social media campaign, Social Media Content, social media content creation, social media marketing, social media specialist, social media strategy, Social Media Training, training, UC Master Gardener Program, UCANR, University of California, Videos, webinar, YouTube
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Agri-Pulse Articles
Since March of 2018, I have written a handful of freelance articles on California and Western agricultural news for Agri-Pulse, a DC-based news organization that informs readers of the most up-to-date agricultural and rural policy decisions being made in Washington, D.C. and examine … Continue reading
Posted in Agriculture, Media Skills, Writing
Tagged Ag writing, agricultural media, Agriculture, California Agriculture, Farm, farming, freelance, Journalism, Local, Media, nature, News, western agriculture, Writing
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John Bidwell: The Life & Legacy of a California Pioneer
This is a teaser for a documentary film I’m directing about the life of John Bidwell, a remarkable figure in 19th century America. Bidwell was integral to California’s history, but has since faded from recent memory. His incredible story is … Continue reading
Posted in Agriculture, Media Skills, Photography, Video
Tagged Bidwell, bidwell mansion, Bidwell Park, documentary director, film director, historical documentary, History, John Bidwell, Media, News, Videos
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Over two years of conferences
These are my name badges from some of the events I have either been an exhibitor at or an attendee of in the last two years. My jobs at these events usually involved two out of these three things: 1)conducting … Continue reading
Posted in Agriculture, Media Skills, Public Relations, Social Media
Tagged ag expo, Ag social media, Agriculture, Agriculture Facebook, conferences, Events, facebook, facebook posting, food, Marketing, representative, social media, Social Media Content, social media content creation, social media marketing, summit, tradeshows, travelling, twitter, UCANR, University of California
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UC ANR Social Media Toolkit and Public Awareness Campaign
As a contributing member of the Strategic Communications Team for the University of California’s Division of Agriculture and Natural Resources, I was in charge of creating a public awareness campaign using the UCANR social media accounts to promote a new … Continue reading
Posted in Agriculture, Marketing, Media Skills, Public Relations, Social Media, Website Creation
Tagged 4H, Ag social media, campaign, communications, communications specialist, content creation, graphic design, Marketing, public awareness, Public Relations, social media, social media campaign, Social Media Content, social media content creation, social media marketing, social media specialist, UCANR, University of California
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Examples of Email Marketing
Part of my job for the University of California’s Department of Agriculture and Natural Resources is marketing their digital and printed publications. You can see all of their publications here. Every month we offer sales on selected books and I … Continue reading
Posted in Agriculture, Marketing, Media Skills, Public Relations, Social Media, Website Creation, Writing
Tagged Ag writing, agricultural media, Agriculture, Constant Contact, email lists, email marketing, emails, Events, Marketing, Media, Public Relations, UCANR, University of California, Writing
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Amond vs Almond: a California Colloquialism in a Nutshell
Early California immigrant almond farmers, who were predominantly European, settled in pockets according to their ethnicity/family/friends. They used their native word for almond until they began speaking more English. Some of the farmers may have kept their native word, or combined it with the English “almond” to create a slang word for it. Continue reading
Posted in Agriculture, Media Skills, Website Creation, Writing
Tagged Ag social media, Ag writing, agricultural media, Agriculture, agriculture history, almond blossom, almonds, amond, amonds, Butte County History, California Agriculture, california food writing, California History, central valley agriculture, Chico California, Chico farm, Chico History, Chico State Farm, College, Community, Culture, Education, entertainment, Farm, farming, food, History, Journalism, Local, Media, Northern California, Northern California History, Photography, Photos, UCANR, University of California, walnuts, Writing
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Chico State Farm
I came across this old edition of The Harvest, CSU Chico’s College of Agriculture Magazine, in my files a few weeks ago, so I thought I’d throw it on here. This issue from 2012 highlights the new additions to the Chico State Farm … Continue reading
Tyler Ash's Professional Web Resume 